Press / Snap Fitness Owner Aims To Add 1,000 Yoga Studios
April 19, 2014 · Twin Cities Business
Snap Fitness Owner Aims To Add 1,000 Yoga Studios
Twin Cities Business reported that Lift Brands, the Snap Fitness parent company, is launching a new franchise brand, YogaFit Studios, targeting 1,000 24-hour yoga locations within five years, with startup costs around $80,000. The piece cited industry data that Americans spend nearly $6 billion annually on yoga, and quoted founder Peter Taunton's confidence that "yoga is here to stay." The first studio was slated to open in Excelsior, Minnesota in June 2014.